
AI-powered web analytics
Master AI-powered web analytics to track, measure, and optimize digital performance with precision. This course teaches you how to combine artificial intelligence with leading analytics tools to gain deeper customer insights, improve marketing ROI, and drive business growth. You’ll learn how to leverage AI for data collection, predictive modeling, customer journey mapping, and advanced reporting. Graduate with an AI-optimized analytics strategy and the skills to transform raw data into actionable business intelligence.